90% of J&K Bookings Cancelled by Tourists Following Terror Attack in Pahalgam
April 24, 2025
Travel firms in Delhi are facing a massive surge in cancellations following the recent terrorist attack in Pahalgam, Jammu and Kashmir, popularly known as “Mini Switzerland.” Many travel operators claim that with the rising security concerns, almost 90% of all the planned bookings for Jammu & Kashmir have been cancelled by tourists!
Kashmir Holiday Plans Disrupted
Kashmir is one of the most popular summer destinations for tourists, domestic and international, thanks to its scenery, peaceful valleys, and mountains packed full of snow. With summer vacations coming, thousands of people had made travel arrangements for next month. But following the recent attack, many are now rethinking their plans.
“Most of our clients had booked their vacations in Kashmir during May and June. But after the incident in Pahalgam, the cancellation calls have been nonstop,” a Delhi travel agent, who requested anonymity, said.
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Impact of the Pahalgam Incident
The attack happened in Pahalgam, a well-known tourist location now referred to as the ‘Mini Switzerland’ of India, known for its magnificent natural beauty. A place deemed relatively safe has now become a point of concern for visiting travelers and their families.
While officials think to return to normal and assure the safety of travelers, we can see that many are already living in fear.
Tourism Industry Hit Hard
The increase in cancellations is not just a loss for tourists but also a huge loss for the local tourism industry in Jammu & Kashmir, which relies on seasonal tourists for its economic viability.
Industry representatives are calling on both central and state governments to take action to ensure safety and help restore the confidence of tourists.
Also read : 5 Times Kashmir Bled: Timeline of Major Terror Attacks
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